I worked with Local Projects to develop and install a touch wall interactive about the use of rhetorical techniques in advertising. The application was developed to spec in C++ using OpenGL via openFrameworks, and was installed as a permanent gallery as part of the Planet Word museum launch:
Local Projects worked with philanthropist Ann Friedman and her team to transform the Franklin School, a National Historical Landmark, located six blocks from the White House, into Planet Word, the world's first voice-activated museum of language. Through ten immersive learning galleries, visitors can use their voices to interact and engage with exhibits while hearing from a diverse international cast of leaders, authors, and everyday people who share what language means to them.
The exhibit is a 24 1920x1080 monitor touch wall in the shape of a spiral displaying hundreds of ads floating horizontally from the center of the spiral outward. The spiral is divided into 5 sections, each describing and highlighting a specific copywriting rhetorical technique. Visitors watch the ads float by, or they can play games in which they can test their knowledge by pressing the displayed buttons on-screen.
At the center of the spiral, four iPads running a separate application allow the user to create their own advertisement and copy that can then be uploaded to the spiral to be displayed along with the rest of the ads as they float downstream.
The prototype of this app was developed by Nicole Messier and then handed off. Various supported functionality (multi-tuio ports support, oauth token support) was written into new ofxApp branches by Cameron Erdogan. The ofxApp framework was primarily developed by Oriol Ferrer Mesià, who assisted with troubleshooting on the application framework.